Kristin Marquet: The Visionary Powerhouse Merging PR, Branding, and Tech to Build an Empire
A former fashion model turned branding and PR powerhouse, Kristin Marquet built an empire that spans public relations, media, and tech, cementing herself as one of the most influential figures in modern brand storytelling.
From the runways of New York and Paris to the boardrooms of Marquet Media and FemFounder, Kristin has seamlessly blended high fashion sensibilities with data-driven business strategies. She’s been featured on over 30 magazine covers, developed two proprietary branding frameworks—PRISM Ascend PR and Dual Catalyst Branding—and launched multiple businesses while mentoring the next generation of female entrepreneurs.
But behind the accolades and the polished social presence lies a woman who has rewritten the rules of branding, helping fashion, beauty, and wellness brands cut through the noise in an era where everyone is fighting for attention.
This is how Kristin Marquet became an “it girl” in business, a tech innovator, and a guide for entrepreneurs looking to make an impact.
The Runway to Reinvention: How a Fashion Model Became a PR Maven
Kristin’s career began in high fashion, gracing runways and magazine pages in New York and Paris. But even amid the glitz and glamour, she saw something others didn’t—a gap between brands and their audiences.
“I saw firsthand how the right story could make or break a brand,” she recalls. “A beautiful product wasn’t enough—you needed a strategy behind it. You needed the right media exposure and message to resonate truly.”
After earning her Master’s in public relations and marketing from NYU, she pivoted into public relations, determined to build a bridge between emerging brands and the media. In 2009, she founded Marquet Media, a PR and branding firm dedicated to elevating businesses through compelling storytelling and cutting-edge strategy.
The firm took off, attracting clients in fashion, beauty, and wellness—industries she intuitively understood from her modeling days. Soon, she worked with everyone from indie beauty startups to established fashion houses, helping them secure major press, brand collaborations, and industry credibility.
But Kristin didn’t stop there. She wasn’t just interested in helping clients land media features—she wanted to redefine how PR was done.
PRISM Ascend and Dual Catalyst Branding: Game-Changers in PR Strategy
Unlike traditional publicists focusing on short-term placements, Kristin developed two proprietary branding frameworks that changed how brands approach visibility.
PRISM Ascend PR:
A high-touch PR and media relations program that builds industry authority through strategic media placements, personal branding, and executive visibility.
- Exclusive media connections and introductions
- Bespoke storytelling and high-impact positioning
- VIP consulting for thought leadership branding
Her PRISM Ascend PR framework breaks branding and publicity into five steps: Proprietary Tools, Relationships, Insights, Simplified Workflow, and Messaging Development. Each step is designed to streamline PR campaigns, ensuring every initiative is structured and strategically planned for long-term results rather than a one-time media hit. By emphasizing relationships and insights, PRISM Ascend allows clients to develop meaningful connections with journalists, influencers, and key industry figures, sustaining their brand’s media traction.
Rather than chasing fleeting publicity, PRISM Ascend PR integrates a systematic approach to PR execution, helping businesses maintain consistent visibility, credibility, and authority in their industry. With a focus on efficiency and messaging refinement, the framework simplifies the often overwhelming PR process, making it accessible while delivering tangible, high-impact results. This ensures that each campaign aligns with a larger business strategy, making PR efforts newsworthy, influential, and long-lasting.
Dual Catalyst Branding:
Meanwhile, her Dual Catalyst Branding approach helps businesses balance short-term wins (press, influencer features, viral moments) with long-term growth strategies.
“I wanted to create something that didn’t just get people noticed for a week or a month,” she explains. “I wanted brands to have sustained success—something they could build on.” The DUAL Catalyst™ Framework ensures that brand positioning is unique and built for longevity. It focuses on Distinctive Positioning, Unshakable Authority, Audience Alignment & Expansion, and Leveraging & Legacy, creating a foundation that combines strategic PR with sustainable brand-building. Rather than relying on quick visibility spikes, this system integrates media credibility, audience engagement, and long-term monetization strategies that evolve with industry trends.
Unlike traditional branding models, Dual Catalyst Branding doesn’t just optimize visuals and messaging—it aligns every brand touchpoint with high-impact marketing, PR, and digital product ecosystems. By leveraging press features, content strategy, and positioning psychology, businesses capture attention and maintain relevance, credibility, and profitability for years. This proprietary method sets Marquet Media apart, making its brand-building strategies both future-proof and impossible to replicate.
The frameworks worked. Clients saw increased visibility and measurable revenue growth, proving that branding isn’t just about looking good—building trust, authority, and lasting influence.
FemFounder: The Platform That’s Changing the Game for Women Entrepreneurs
As Kristin’s reputation grew, so did her desire to help other women enter the business world. That’s when she launched FemFounder, a digital platform dedicated to empowering female entrepreneurs. What started as a blog quickly became a movement. Today, FemFounder is more than just a website—it’s a full-fledged ecosystem that includes:
- FemFounder Magazine – A media platform featuring exclusive interviews with female entrepreneurs, trend reports, and brand spotlights.
- FemFounder Podcast – A deep dive into entrepreneurship, where Kristin shares insights, interviews industry experts, and helps women navigate the business’s complexities.
- Educational Courses & Templates – Kristin has developed marketing and PR templates, business planning guides, and brand-building courses that give entrepreneurs the tools they need to grow—without hiring a massive team.
Through FemFounder, Kristin is making industry-level branding expertise accessible to small business owners, solopreneurs, and startups that wouldn’t traditionally have the budget for a full PR firm.
“The biggest challenge for female entrepreneurs isn’t just funding—it’s visibility,” she says. “I wanted to create a space where women could learn how to get in front of the right audiences without spending a fortune.”
And it’s working. Thousands of women have used her courses and tools to land media placements, grow their brands, and scale their businesses.
A Tech Founder at the Forefront of AI and Digital Branding
Not content with just reshaping PR, Kristin is now making waves in the tech industry by developing an AI-driven PR and branding platform that automates key processes for entrepreneurs.
Inspired by her PRISM Ascend PR framework, the platform will help small- to mid-sized businesses streamline their media outreach, ensuring that even companies without massive PR budgets can land high-profile press.
“We’re building technology that levels the playing field for small brands,” Kristin says. “AI should empower entrepreneurs, not replace them.”
With this tech-enabled expansion, Kristin is redefining branding and PR tech just as she did traditional media strategies.
Beyond the Business: Balancing Motherhood, Leadership, and Vision
Despite running multiple ventures, Kristin has another full-time role: motherhood. She doesn’t showcase her family life on social media, preferring to keep it separate from her brand. But behind the scenes, she’s navigating the challenge of balancing motherhood with running an empire.
“Motherhood has changed how I approach business,” she admits. “I’ve become even more focused on efficiency, delegation, and prioritization. There’s no time for busy work—everything I do now has to be intentional and impactful.” She’s proving that women don’t have to choose between success and family.
Kristin Marquet: The It-Girl Who’s Redefining Influence
Kristin’s rise from fashion model to PR mogul to tech founder shows what’s possible when creativity meets strategy. She’s built Marquet Media into a powerhouse PR firm, turned FemFounder into a household name for women entrepreneurs, and is now at the forefront of AI-driven PR innovation.
Her Instagram isn’t filled with personal glimpses or casual selfies—it’s a digital portfolio of magazine covers, press features, awards, and podcast episodes—a carefully curated brand image that reflects the empire she’s built.
And she’s not done yet.
In the coming years, Kristin plans to scale FemFounder into a global brand, expand her AI-driven PR tech, and continue empowering female entrepreneurs worldwide.
With nearly two decades of experience, multiple businesses, and an eye for innovation, one thing is clear—Kristin is shaping the future of PR, branding, and entrepreneurship. And as history has shown, she always makes waves when she sets her sights on something.
